Focus Graphics executed a complete venue graphics package for Mixcursion, a 3-day event hosted by Mixpanel at the Hilton Waterfront Beach Resort in Huntington Beach, CA. The project transformed the hotel into a fully branded event environment through a combination of window films, wall graphics, banner installations, and custom-built SEG fabric displays.
A standout element of the installation was a custom beMatrix frame rental fitted with printed SEG (Silicone Edge Graphics) fabric, used to cover hotel artwork the client wanted concealed. The solution exceeded expectations and became the highlight of the entire installation, a creative approach that delivered impact without any permanent modifications to the property.
2nd-surface mounted translucent film applied to interior glass panels
Created a branded stained glass effect with Mixpanel's blue gradient colorway
Mixpanel "X" logos etched into the translucent film for subtle brand presence
Large-scale "NEW HORIZONS" wall graphics throughout hotel hallways
Mixpanel-branded gradient wall wraps on columns and accent walls
Expert material selection ensuring zero damage to hotel property upon removal
Hotel lobby banner installations on the fountain column and grand staircase
Custom beMatrix frame rental with printed SEG fabric, used to conceal hotel artwork
Freestanding branded backdrops for keynote and breakout session spaces
This project showcased our capabilities across several disciplines:
Property-Safe Installation: Every graphic element was installed and removed without damage to the hotel's walls, windows, or fixtures, critical for venue partnerships.
Creative Problem Solving: The beMatrix frame with SEG fabric provided an elegant solution for concealing existing hotel artwork, turning a logistical challenge into the installation's standout feature.
2nd-Surface Window Film: Translucent film mounted on the interior face of glass panels created a branded stained glass effect visible from both inside and outside the venue.
Full-Venue Coordination: Seamless branding across lobbies, hallways, ballrooms, and exterior spaces for a cohesive 3-day event experience.
Mixpanel
Mixcursion 2026
Hilton Waterfront, Huntington Beach, CA
Event Graphics & Venue Transformation
Custom beMatrix frame with printed SEG fabric, the highlight of the installation
Hallway transformation with branded wall graphics and translucent window film
Large-scale wall graphics with no damage to hotel property
Lobby banner graphics spanning the fountain column and grand staircase
2nd-surface translucent film on windows creating a stained glass effect
Branded banner wrapping the lobby fountain feature
From venue takeovers to trade show activations, Focus Graphics delivers turnkey graphics solutions that create immersive branded environments.
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